SAP CRM Customer Relationship Management Course Outline
CRM Solution Overview
Foundation & Architecture of mySAP CRM
mySAP CRM Marketing
mySAP CRM E-Commerce
mySAP CRM Channel Management
mySAP CRM Sales
mySAP Interaction Center WinClient
mySAP Interaction Center WebClient
mySAP Service
mySAP Field Applications (with focus on Mobile Service)
mySAP CRM for Industries
Implementation & Operation of mySAP CRM
CRM Basic data & Customizing settings for these objects
Business partner
Organizational model
Territory Management
Product master CRM Business Transactions
Overview of generic functions in business transactions
Activity Management (including Activity Journal and Groupware Integration)
Transaction type and item category customizing for these objects.
Process control and determination
Partner determination customizing
Overview of Pricing in CRM
Actions (Output determination)
CRM Billing
CRM Middleware Overview
Basic concepts of CRM middleware
Replication administration
Monitoring & error handling People Centric CRM
Basic elements and features of People-Centric CRM
Brief overview of Customizing for People Centric CRM
The tool for customizing PCC
Enterprise Portal Solution Manager
Project Preparation Phase
Business Blueprint Phase
Realization Phase
CRM Interaction Center
Getting started, terminology
Architecture landscape – CTI, MCIS, Business routing.
Work Center settings, User settings
Agent functions and processes in the IC
Agent Inbox and Email configuration
Creation of the IC Profile
Configuring Components
IC Management functions such as Call Lists and scripting.
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